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Keywords: MHP model
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Journal Articles
Towards an adapted MHP strategic capabilities model for moderating challenges to quality music festival management
Available to Purchase
International Journal of Event and Festival Management (2017) 8 (2): 151–171.
Published: 05 June 2017
... management company as well as nation-wide in-depth interviews and questionnaire survey. The authors initially confirmed the nature of the challenges to the industry from the case study and the in-depth interviews. The authors then developed an MHP Model of 15 SCs that were identified from the literature...
