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Keywords: Mixed method
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Journal Articles
International Journal of Event and Festival Management (2014) 5 (2): 180–192.
Published: 10 June 2014
...Simon Hudson; Fang Meng; David Cárdenas Purpose – The purpose of this paper is to gauge potential interest in equestrian events for a proposed multi-use international horse park. Design/methodology/approach – Multi-stage, mixed methods were employed, including interviews with industry...
