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Keywords: Service design
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Journal Articles
Zafeiroula Kallitsari, Nicholas D. Theodorakis, Jorge Grenha Teixeira, Kyriaki Anastasiadou, Yannis Lianopoulos, Nikolaos Tsigilis
International Journal of Event and Festival Management (2026) 17 (1): 20–44.
Published: 15 August 2025
... experience. These findings were translated into service design proposals through the MINDS method, resulting in visual outputs that illustrate how technology-enabled services could be better integrated across the event journey. Originality/value This study is among the first to examine running event...
