– The purpose of this paper was to investigate the factors affecting the growth intentions of women entrepreneurs in the Indian context.
– The author adopted a two-stage design, which included qualitative case studies followed by an online survey of 127 women entrepreneurs.
– The findings reinforce the significance of entrepreneurs’ perception of her abilities. They also suggest the changing role of family support in continued entrepreneurship with direct family involvement positively moderating the relationship between attitude to growth and growth intentions.
– Given the importance of entrepreneurial growth, the findings provide additional insight into growth intentions of women entrepreneurs and also the dynamic role of family in the life cycle of a venture.
– This paper offers insights into entrepreneurial growth of women in the context of India. It integrates the theory of planned behaviour and social identity theory to provide a comprehensive framework for furthering the understanding of the factors that affect the growth decisions of women entrepreneurs.
