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Keywords: COVID-19 pandemic
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Journal Articles
International Journal of Gender and Entrepreneurship (2023) 15 (4): 325–340.
Published: 07 November 2023
...Sayana Basu Purpose In light of the COVID-19 pandemic's economic effects, this paper focuses on how home-based women artisans running their family businesses plan their operations to function in the “new normal” environment. The paper emphasises the adaptability and reorientation of business...
Journal Articles
International Journal of Gender and Entrepreneurship (2021) 13 (2): 162–186.
Published: 10 June 2021
...Gul Afshan; Subhan Shahid; Muhammad Nawaz Tunio Purpose COVID-19 pandemic triggered unexpected crises, which were beyond the imaginations of a common man. It changed the order of routine life and the business world. In this challenging condition, the survival of the small business was at high risk...
