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Keywords: Impression management
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Journal Articles
International Journal of Gender and Entrepreneurship (2026) 18 (1): 192–216.
Published: 29 April 2025
... encounter unequal support. This paper investigates how business incubators enact gender inclusivity by extending Goffman’s (1959) impression management theory, introducing an “onstage” level that captures tensions between external rhetoric and internal practice. Design/methodology/approach This study...
