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Keywords: TELEMARKETING
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Journal Articles
Finding Out What the Customer Wants: Computer‐Assisted Telephone Interviewing (CATI)?
Available to Purchase
Int J Health Care Qual Assur (1992) 5 (3)
Published: 01 March 1992
...‐economically disadvantaged and is unlikely to be of great benefit where precision is required. © MCB UP Limited 1992 Interviewing COMPUTERS SURVEYS TELEMARKETING TELEPHONES COMPUTER-ASSISTED TELEPHONE INTERVIEWING (CATI)? 19 U sing a microcomputer instead of a paper questionnaire...
