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Keywords: Subscription-based economy
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Journal Articles
International Journal of Industrial Engineering and Operations Management (2024) 6 (3): 256–274.
Published: 30 August 2023
... system is vital to address revenue complexities, enable data collection and enhance value proposition, service innovation, churn rate and customer retention, which are essential for SBBM maintenance. Originality/value This study delves into how the subscription-based economy is reshaping the business...
