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Keywords: Word of mouth
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Journal Articles
ISRA International Journal of Islamic Finance (2021) 13 (2): 177–193.
Published: 06 July 2021
... from 218 employees of IBIs in Malaysia. The obtained data was analyzed using the Statistical Package for the Social Sciences software and smart partial least squares-structural equation modeling to verify the hypothesis and reach conclusions. Findings The results revealed that word of mouth...
