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1-4 of 4
Keywords: Perceived value
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Journal Articles
What drives mobile MOOC's continuous intention? A theory of perceived value perspective
Available to Purchase
International Journal of Information and Learning Technology (2023) 40 (2): 148–163.
Published: 09 March 2023
...Omkar Dastane; Herman Fassou Haba Purpose The purpose of the study is to identify drivers of mobile massive open online course (MOOC) continuous intention (CI) through the lenses of customer perceived value (CPV) theory. Consumer choice is successfully explained by CPV, but lesser attention...
Journal Articles
Intention to continue using mobile learning: the effects of perceived values and role of locus of control
Available to Purchase
International Journal of Information and Learning Technology (2021) 38 (5): 493–517.
Published: 04 October 2021
... that three perceived values (functional value (FUV), social value (SOV) and spiritual value (SPV)) of MLA significantly affect learners' ICU. Interestingly, the study found that LOC strengthens the positive relationship of FUV on learners' ICU. Originality/value The study is one of the few to provide...
Journal Articles
The impact of communication technology vs human-related factors on classroom performance: a cross-cultural study
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International Journal of Information and Learning Technology (2020) 37 (4): 139–152.
Published: 18 August 2020
...Maja Šerić Purpose This paper examines the impact of communication technology and human-related factors on teacher, student and course performance, in particular on teacher's clarity, perceived value of the course and student learning. Design/methodology/approach Communication technology...
Journal Articles
Intention to adopt online learning : The effects of perceived value and moderating roles of personality traits
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International Journal of Information and Learning Technology (2020) 37 (1-2): 46–65.
Published: 05 March 2020
...Boonlert Watjatrakul Purpose Personality traits and perceived value have been the focus for research in online learning adoption. However, there is a lack of understanding of how the effects of perceived value on online learning adoption vary according to the different personality traits...
