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Keywords: Satisfaction
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Journal Articles
Values, satisfaction and intentions: online innovation perspective for fashion apparels
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International Journal of Innovation Science (2022) 14 (3-4): 608–629.
Published: 05 May 2021
...Pradeep Kautish; Sunita Guru; Anamika Sinha Purpose The purpose of this study is to survey the associations among innovation perspective on value priorities, i.e. hedonic vs utilitarian facets, satisfaction among customers and behavioral intents for online fashion apparels in the Asian economic...
