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Purpose

– Multinational companies are increasingly locating R&D activities in emerging markets, particularly China. This paper aims to focus on why China is moving from imitation to innovation, how MNCs are evolving their R&D activities in China, the challenges they face, and how they deal with these challenges.

Design/methodology/approach

– As this is a viewpoint paper, the authors do not report any methodology other than the general research that the authors have been conducting for the last two years, primarily interviews with companies.

Findings

– The key finding is that China is moving from imitation to innovation and that multinational companies should develop strategies for conducting R&D there.

Originality/value

– This is a fairly original paper in that there has been only limited research on innovation in China.

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