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Keywords: Adaptation strategy
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Journal Articles
Adaptation strategy, international experience and export performance of Moroccan handicraft firms: the mediating role of partnerships
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International Journal of Emerging Markets (2024) 19 (2): 412–434.
Published: 27 June 2022
...Sara Dassouli; Virginia Bodolica; Harit Satt; Mohamed M'hamdi Purpose This paper aims to examine the specific role that partnerships play in the relationship between adaptation strategy, international experience, and export performance of handicraft firms in an emerging country setting...
