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Keywords: Huawei
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Journal Articles
International Journal of Emerging Markets (2023) 18 (11): 5049–5067.
Published: 10 February 2022
... for this study was collected from 400 Pakistani consumers. As this study assessed purchase intentions and consumer uncertainty related to high technology products of China, therefore, the consumers of the Huawei brand were selected. Findings The findings revealed a negative influence of country of origin...
