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Keywords: Marketing investments
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Journal Articles
International Journal of Emerging Markets (2019) 14 (1): 254–262.
Published: 11 December 2018
... The proposed typology of Swedish market investments in China Our purpose is to devise a robust theoretical framework for market-seeking investments in emerging markets. We categorize different factors to constitute a typology linked to Swedish interests in China, which, since 2003, has been Sweden’s...
