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Keywords: Perceived threat
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Journal Articles
International Journal of Emerging Markets (2025) 20 (4): 1728–1751.
Published: 25 August 2023
... to make an online purchase. Findings Perceived threat (PT) and cyberchondria (C) played full mediation roles in the impact of IO on OPI. Moreover, PT was found to be a partial mediator of the relationship between IO and C. Furthermore, interdependent self-construal (IntSC) positively moderated...
