Keywords: Servitization
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Journal Articles
International Journal of Emerging Markets (2020) 15 (4): 809–828.
Published: 12 December 2019
...Hamilton Terni Costa; Fernanda Ribeiro Cahen; Juliana Bonomi Santos Purpose The purpose of this paper is to explore how home-country institutions influence firms’ servitization decisions. Existing studies have mostly neglected differences across countries and implicitly assumed the servitization...

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