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Keywords: Eudaimonic well-being
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Journal Articles
Eco-labels, green trust and eudaimonic wellbeing: a sustainable linkage to shape purchase intentions
International Journal of Ethics and Systems 1–23.
Published: 07 November 2025
... ) and eudaimonic well-being ( EWB ) in shaping green purchase intentions. Design/methodology/approach A structured questionnaire was used to survey 328 FMCG customers and a conceptual model has been developed. Formulation and testing of hypotheses were performed to determine the results. Structural equation...
