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Information technology often provides a manufacturing‐based competitive advantage. Information technology can assist manufacturing firms in developing their strategic roles. Discusses a continuum of four strategic roles of the contribution of information technology in manufacturing firms. Any enhancement of manufacturing firm’s competitive position tends to take place through systematic movement from one stage to an adjacent one, with the ultimate objective of becoming a world‐class manufacturer. Draws on a strategic alignment model of manufacturing management and information technology, which is defined in terms of four domains of strategic choice, i.e. the structure and infrastructure of manufacturing strategy, and the structure and infrastructure of information technology ‐ each with its own constituent dimensions. Conceptualizes the model in terms of two fundamental characteristics of strategic management: strategic fit (the interrelationships between structural and infrastructural domains) and functional integration (integration between manufacturing and information technology functional domains). Implementation of information technology is through cross‐domain alignment via strategic fit and functional integration. Examines the implementation of MRP (material requirement planning) and JIT (just‐in‐time) in relation to this strategic alignment model.

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