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Keywords: Customer interaction styles
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Journal Articles
International Journal of Operations & Production Management (2025) 45 (13): 166–203.
Published: 12 August 2025
... different interaction styles through online reviews. Customer interaction styles refer to the consistent behaviour patterns individuals exhibit during marketplace transactions (Crutsinger et al., 2010). Understanding different customer interaction styles at the post-purchase stage, particularly...
Includes: Supplementary data
