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Keywords: Exchange
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Journal Articles
Trading interactions: supplier empathy, consensus and bias
Available to Purchase
International Journal of Operations & Production Management (2010) 30 (5): 453–487.
Published: 27 April 2010
...Alistair Brandon‐Jones; John Ramsay; Beverly Wagner Purpose The purpose of this paper is to explore the nature of buyers' attitudes towards the partial consensus surrounding the benefits of buyer‐supplier cooperation – the relational exchange perspective. Design/methodology/approach The extent...
