... outside (exploration) and inside (exploitation) the organization. This research tests the so-called ambidexterity hypothesis, which claims that a balance between exploration and exploitation leads to increased organizational outcomes, including the development of organizational agility. Complementing...

...Colin C.J. Cheng; Chwen Sheu Purpose Prior research on business analytics has advanced substantially our understanding of how social media analytics affect business performance. However, the specific value of social media analytics to product innovation has not been fully explored and appreciated...

... framework that guided our qualitative data collection. Finally, we introduce the exploration–exploitation concept (March, 1991 ; Lavie et al., 2010) as a theoretical perspective that proved useful to categorize our findings and draw additional theoretical insights from the identified cultural...