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Keywords: Product attribute
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Journal Articles
International Journal of Operations & Production Management (2025) 45 (13): 166–203.
Published: 12 August 2025
... dissatisfaction. This study distinguishes between assertive and non-assertive returners and examines the intrinsic (e.g. performance and reliability) and extrinsic (e.g. warranty and product information mismatch) product attributes influencing their behaviours. Design/methodology/approach Drawing on a large...
Includes: Supplementary data
