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Keywords: Product differentiation
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Journal Articles
International Journal of Operations & Production Management (2006) 26 (10): 1068–1083.
Published: 01 October 2006
...Gregory A. Graman; Michael J. Magazine Purpose Postponement (also known as delayed product differentiation) has been shown to be an effective supply chain strategy from an inventory‐reduction, service‐level improvement standpoint. However, there has been relatively little empirical research...
Journal Articles
International Journal of Operations & Production Management (1998) 18 (4): 374–396.
Published: 01 April 1998
... between manufacturing capabilities, manufacturing outcomes, and product differentiation. Concludes by suggesting directions for tests of the model and for related future research. © MCB UP Limited 1998 We now turn to the task of specifying the capabilities‐based model in more detail...
Journal Articles
International Journal of Operations & Production Management (1991) 11 (3): 111–124.
Published: 01 March 1991
.... Differentiated on support but not merchandise; Product: Differentiated on merchandise but not support; Commodity: Undifferentiated in both dimensions. In the commodity position price is the only competitive tool (which is not to say that the other positions cannot include price as a differentiating feature...

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