...A.A. (Alex) Alblas; J.C. (Hans) Wortmann Purpose – Success in manufacturing industries often depends on the ability of a firm to apply product platforms. In speeding up product development, platforms often enable companies to benefit from scale effects by reusing existing components...

... in their specific situation. Moreover, product platform implementation does not only demand an adaptation of product structures but also involves significant process adaptations. Originality/value By statistically testing effects of platforms on product development performance, the tendency of the current...