Keywords: Sales demand
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Journal Articles
International Journal of Operations & Production Management (2012) 32 (6): 676–695.
Published: 18 May 2012
... Publishing Limited 2012 Sales demand Reference demand model Decision making Information exchange Collaboration Normally, demand for functional products (e.g. bread, soft drinks, milk, etc.) will have low demand and supply uncertainties compared with innovative products (e.g. mobile...

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