Information Technology – Creating Strategic Opportunities for Logistics

Advances in computer and telecommunications technology are providing logistics managers with a wide range of strategic opportunities. However, there is a widening gap between opportunities available through technology and effective utilisation of the technology. Unless logistics managers take a broader strategic view of their role, these opportunities will be lost and their companies will fall behind in the face of increasingly intense global competition. Logistics managers who seek innovative ways to apply both existing and new technology, especially information technology, will play an increasingly important role in their organisation′s profitability.