Keywords: Customer integration
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Journal Articles
Journal Articles
International Journal of Physical Distribution & Logistics Management (2017) 47 (4): 297–317.
Published: 02 May 2017
...Yongyi Shou; Ying Li; Young Won Park; Mingu Kang This research shows that internal integration is an enabler to supplier and customer integration. The results also show that under high product complexity, firms tend to implement internal and supplier integration, while product complexity does...

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