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The Asian financial crisis snowballed in July 1997 following the devaluation of the Thai Baht. This triggered off a chain reaction which led to similar crises in many countries in Asia, including Singapore. One of the arguments that has been put forward to explain the financial crisis in Asia relates to the Asian style of management, which purportedly includes kinsmanship and guanxi or family connections. This paper seeks to discover whether the Asian management style is significantly different from the western style of management. This is achieved through a case study in construction project management for a typical family‐run building firm in Singapore. Field observations on the construction site suggest that the style of management in Asia can be related to modern management theories from the West.

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