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Keywords: Data mining
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Journal Articles
International Journal of Productivity and Performance Management (2022) 71 (2): 576–597.
Published: 30 December 2020
... perspectives. It also enables supply chain (SC) managers to evaluate different strategies to improve SCP. Findings investigates two strategies to improve SCP as follows: (1) competitive strategy and (2) harvesting big data and using data mining techniques to determine the customer's expectations...
Includes: Supplementary data
