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Keywords: Improvisation
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Journal Articles
International Journal of Productivity and Performance Management (2021) 70 (7): 1582–1603.
Published: 28 August 2020
...Peerayuth Charoensukmongkol; Pornprom Suthatorn Purpose This research examined the relationships between improvisational behavior, adaptive selling behavior and sales performance of direct sellers in Thailand. This research also investigated whether these relationships are moderated by the degree...
