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Keywords: Prices
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Journal Articles
International Journal of Productivity and Performance Management (2005) 54 (5-6): 325–339.
Published: 01 July 2005
... demand, production, and objective functions. Demand is presented as a function of price and customer relationship management (CRM) costs. Production depends on labour, capital, and development and learning (D&L) costs. The strategy is depicted by objective function based on profit and net sales...

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