Keywords: Product lifecycle
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Journal Articles
Work Study (1991) 40 (5): 6–9.
Published: 01 May 1991
... structure Product lifecycle CONTRIBUTED PAPERS How To INCREASE ORGANISATIONAL INNOVATION Jeff Campbell and Brian H. Kleiner Electronics giant Sony once introduced over 100 new products in Britain within a six-month period. Apple averages one new product announcement per week. Benetton, the Italian...

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