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Keywords: Anthropomorphism
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Journal Articles
Will metaverse revolutionize retail banking? Understanding user acceptance towards metaverse banking
International Journal of Retail & Distribution Management (2024) 52 (6): 629–646.
Published: 04 June 2024
.../approach Firstly, a qualitative study is performed to explore the benefits and sacrifices that may influence usage intention. Further, the quantitative study gathered a total of 308 responses to investigate the proposed hypotheses. Findings The findings suggest that perceived anthropomorphism...
