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Keywords: Automotive industry
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Journal Articles
International Journal of Retail & Distribution Management (2012) 40 (9): 717–736.
Published: 13 July 2012
...‐sellers Servicers Group cohesion Cross‐functional training Frontline specialists Sales force Individual perception Automotive industry Conflict When servicing customers requires specialized abilities and skills, frontline employees often specialize in performing different tasks (Johnston...
Journal Articles
International Journal of Retail & Distribution Management (2012) 40 (7): 493–509.
Published: 01 June 2012
... to the customer. Sales processes Information technology Automotive Technophobia Automotive industry The purchase of a car is a highly involved process when compared with other retail experiences. Despite the range of purchase channels available and the increased level of accessible information...
