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Keywords: Barriers to internationalization
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Journal Articles
Internationalization of SME retailer: barriers and the role of public support organizations
Available to Purchase
International Journal of Retail & Distribution Management (2015) 43 (2): 183–200.
Published: 09 February 2015
...Teresa Fayos Gardó; Haydeé Calderón García; Alejandro Mollá Descals Purpose – The need for retailers to internationalize is a growing reality in developed markets. Research examining problems in this process argues that the barriers to internationalization should be studied based on the situation...
