... contribute to shedding light on the even more relevant online shopping phenomenon, showing how different motivations may lead to shoppers' intention to switch towards online grocery shopping, considering also the additional motivations created by the spread of the Covid-19 pandemic, whose psychological...

...Durgesh Kumar Agrawal Purpose COVID-19 pandemic endured for more than two years in many countries which caused higher levels of risk, crisis and vulnerability among people. The present study aims at justifying the COVID-19 pandemic as the ‘defining moment’ for Z generational cohort (Gen Z...

... to the coronavirus disease 2019 (COVID-19) pandemic in the retail sector, and how AR technology can be used as a valid and useful response to these new consumer habits. Design/methodology/approach Exploratory research was conducted to determine how AR has helped people shop differently than they did before...

...Helen Cocco; María D. De-Juan-Vigaray Purpose This paper develops a typology of omnichannel retailer activities and corresponding customer responses during a rapidly changing external coronavirus disease 2019 (COVID-19) pandemic environment, to contribute towards academic research on omnichannel...