... analyse the SRL’s estimation error for real company data in 26 case studies for total inventory. We take individual company data about changes in the number of warehouses and total company-wide inventories and analyse the error of the SRL in estimating the respective real change in inventory using...

... 2007 Pricing Competitors Retailing Case studies Price is becoming an increasingly important marketing instrument in retailing. This trend is visible in many countries and in several fields of retailing and consumer services. At the same time, consumers are becoming more price...

... success factors Case studies The increasing role of information technology‐enabled communication is an underlying driver behind many of the changes to marketing practice witnessed in recent years. Over the last two decades, information technology has moved to the front end in virtually all...

... through and benefit not only themselves, but all of us. Case studies Environment Supply chain The environment is becoming increasingly important in all our daily lives, nothing we do is unaffected by the environment. The same holds true of the supply chain. From selecting the right...

.... Drawing on case study evidence of Shell Retail, the paper examines how the company attempted to build its organisation into a strong brand by rebranding its forecourt outlets and introducing business format franchising to manage them. Utilising franchising, branding and food retailing literatures...

... Globalization Research Case studies For the UK retailing, Wal‐Mart’s arrival is an event which is comparable with the oil crisis (Weinberg (2000), CEO of the Pinault‐Printemps Redoute group). In recent years, two major retailers have been in the headlines of the specialised press, namely Wal‐Mart...

... and CEO, Wal‐Mart International, December 1997 (quote in Beard et al., 1999, p. 109)). © MCB UP Limited 2002 Retailing International trade Germany United Kingdom France Case studies Wal‐Mart is not only the world’s largest retailer – it is nearly the globe’s biggest corporation...