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Keywords: Concept store
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Journal Articles
International Journal of Retail & Distribution Management (2021) 49 (7): 1025–1044.
Published: 31 May 2021
...Carys Jane Egan-Wyer; Steve Burt; Jens Hultman; Ulf Johansson; Alice Beckman; Clara Michélsen Purpose The study aims to explore how concept stores (theoretically) differ from other experience-based retail formats, and hence, how they (practically) contribute to a diversified retail store portfolio...
