Keywords: Consumer innovativeness
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Journal Articles
Journal Articles
Journal Articles
International Journal of Retail & Distribution Management (2023) 51 (8): 1027–1044.
Published: 29 September 2022
... on the concepts of consumer innovativeness and the Unified Theory of Acceptance and Use of Technology (UTAUT), the authors expect the effects of consumers' innovativeness and perception of 3DPT and confirm its significant effects on a positive attitude toward 3DPF products and future purchase intention of 3DPF...
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