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Keywords: Consumer-to-SST interaction
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Journal Articles
International Journal of Retail & Distribution Management (2015) 43 (8): 676–692.
Published: 10 August 2015
... employee and consumer-to-SST interaction qualities and their contribution to consumer retail patronage. © Emerald Group Publishing Limited 2015 H2b. The more positive the perception of SST service quality, the greater the retail patronage intentions. H2c. Interpersonal...
