Keywords: Employee attitudes
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Journal Articles
International Journal of Retail & Distribution Management (2002) 30 (1): 18–33.
Published: 01 January 2002
... to simulate service encounters. © MCB UP Limited 2002 Retailing Service quality Loyalty Employee attitudes Customer satisfaction Four more arguments can be given in support of the use of audio visual presentations. First, the service is delivered in a dynamic process. Dynamic stimuli...

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