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Keywords: Fuzzy-set QCA
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Journal Articles
International Journal of Retail & Distribution Management (2023) 51 (2): 170–189.
Published: 20 October 2022
... Publishing Limited 2022 Emerald Publishing Limited Licensed re-use rights only Behavioural brand loyalty Loyalty programs Brand perception Fashion brand Profiling shoppers Fuzzy-set QCA The conceptual model based on the complexity theory shown in Figure 2 includes three parts...
Journal Articles
International Journal of Retail & Distribution Management (2022) 50 (8-9): 900–921.
Published: 09 June 2022
... consistently fine-tune its retailing format and RBM to create and deliver superior value offerings to more consumers than competitors. Retailing Specialty store Big middle Fuzzy-set QCA Set-theoretic method UNIQLO Retail change RBM Fast retailing Despite previous research...
