... and offline channels Retail competition Spillover effect Game theory Sourcing With the advancement of the Internet, numerous traditional manufacturers have embraced online sales, offering products through online and existing offline channels (Bressolles and Lang, 2020 ; Asmare and Zewdie, 2022...

.... For clarity, Table 1 summarizes the comparison between our study and representative literature. Table 1 The comparison between our study and representative literature Literature Fresh produce Processed produce Introduction strategy Outsourcing strategy Game theory Dora et...

... Publishing Limited 2023 Emerald Publishing Limited Licensed re-use rights only Retail pricing Game theory Strategic planning E-commerce Showrooming While existing research has richly explored the consequences of showrooming and price matching strategy to address the threat...

...-channel retailer Online and offline Game theory Intuitively, determining the different attributes to emphasize in different channels may be the optimal strategy. That is, the optimal strategy is to highlight the experiential attribute in offline channel and searchable attribute in online channel...

... developer and tenant stores, providing a foundation for the game‐theory model proposed in this study, while de Bruwer (1997) proposes a consumer preference‐based index for selecting ideal tenants. The current study makes a distinct contribution to this area by examining this spillover issue...

...James Reardon; Ronald W. Hasty The globalization of retailing is occurring at an accelerating pace. For cost, quality, and style and fashion reasons retailers look worldwide for manufacturers and vendors that can meet their customers’ needs. Uses game theory to examine the conflict issues that can...