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Keywords: Health
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Journal Articles
Retail and Distribution Management (1995) 23 (5): 22–31.
Published: 01 May 1995
.... Isolating important quality cues can help managers to develop consumer‐oriented strategies and overcome mistakes because of the “quality perception gap” observed by Morgan[ 20 ]. © MCB UP Limited 1995 Organizational performance Fitness Health Market orientation Quality USA...
