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Keywords: In-store hiding
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Journal Articles
Store disorderliness effect: shoppers' competitive behaviours in a fast-fashion retail store
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International Journal of Retail & Distribution Management (2020) 48 (7): 763–779.
Published: 13 May 2020
...Merve Coskun; Shipra Gupta; Sebnem Burnaz Purpose The purpose of this paper is to understand the effect of store messiness and human crowding on shoppers' competitive behaviours, in-store hoarding and in-store hiding, through the mediating effect of perceived scarcity and perceived competition...
