Keywords: Information systems
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Journal Articles
Journal Articles
International Journal of Retail & Distribution Management (2010) 38 (9): 662–676.
Published: 20 July 2010
... relational norms as governance mechanisms to prevent their franchisees from deviating from the franchise system directives; to show how information systems allow to control franchisees at a distance; and to throw light on the ways in which these three control mechanisms can play alternatively...
Journal Articles
International Journal of Retail & Distribution Management (2004) 32 (3): 157–163.
Published: 01 March 2004
... that will enhance the online shopping experience, so that they can make informed choices when designing their marketing strategies. © Emerald Group Publishing Limited 2004 Retailing Information systems Marketing strategy A retail marketing channel is a structure linking a group of individuals...
Journal Articles
International Journal of Retail & Distribution Management (2000) 28 (8): 357–367.
Published: 01 September 2000
... of particular types of techniques, and of Geographical Information Systems, which act as a platform for them. It was complemented by a series of in‐depth interviews with location specialists in a number of major retail organisations. Gravity modelling techniques attempt to quantify the relationship between...
Journal Articles
International Journal of Retail & Distribution Management (1999) 27 (4): 166–173.
Published: 01 May 1999
... integration with existing information systems to exploit the claimed opportunities for improved market‐monitoring, diagnostic analysis, impact measurement and resource allocation. Concerns relate to the nature of the information generated, technical challenges, internal acceptability and broader...
Journal Articles
Retail and Distribution Management (1991) 19 (1)
Published: 01 January 1991
...Simon Brodie Despite the high level of investment in information systems by many retailers, senior management expectations are frequently not being met. The value of the information now available to the business seems not to be readily translated into commercial advantage. The challenge...

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