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Keywords: Intellectual capital perspective
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Journal Articles
International Journal of Retail & Distribution Management (2018) 46 (10): 915–943.
Published: 25 October 2018
..., it provides insights into how adopting shop-in-shops. To the authors’ knowledge, the research is on the first to analyse theoretically and test the determinants for the choice of retailer-run shop-in-shops. Resource-based theory Determinants of the choice Intellectual capital perspective Retail...
