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Keywords: Inter-type competition
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Journal Articles
International Journal of Retail & Distribution Management (2016) 44 (1): 89–104.
Published: 11 January 2016
... desirability bias. Customer loyalty Retailing Shopping behaviour Apparel Inter-type competition Store formats Patronage behaviour of consumers has received widespread attention in retail literature. The apparel sector has been an important area of research, given the number of shopping venues...
