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Keywords: Key performance indicators
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Journal Articles
KPIs for performance measurement of e-fulfillment systems in multi-channel retailing: An exploratory study
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International Journal of Retail & Distribution Management (2020) 48 (1): 35–52.
Published: 25 September 2019
... is based on a literature review of supply chain management and marketing combined with the results of an online questionnaire submitted to French and Chinese multi-channel retailers from two sectors. Findings The results enable the authors to identify 13 important key performance indicators (KPIs) used...
